Our Mission

At Strategic Design Monthly, we believe that good design is not just about aesthetics; it's about enhancing business performance and creating tangible results. Our mission is to show how thoughtful design can drive business success and how solid business principles can elevate design.


Why Strategic Design?

In today’s competitive landscape, businesses must leverage every advantage to stay ahead. Design is a powerful tool that can differentiate a brand, create meaningful customer experiences, and drive innovation. However, for design to be truly effective, it must be aligned with strategic business goals.


What We Offer

  • Insights and Analysis: We provide in-depth articles and case studies that illustrate the symbiotic relationship between design and business. Learn how successful companies use design to solve problems, create value, and achieve their strategic objectives.
  • Expert Perspectives: Drawing from Todd Bracher’s 20+ years of experience advising a diverse range of clients—from startups and cities to multinational corporations and private equity firms—this blog shares valuable insights into the role of design in business success.
  • Educational Content: Whether you’re a business leader looking to integrate design thinking into your strategy or a designer aiming to understand business principles, our educational content will help you bridge the gap. We offer practical advice, frameworks, and tools to help you apply these concepts in your own work.
  • Guest Contributions (coming soon): We feature articles from industry leaders, design experts, and business strategists who share their experiences and perspectives on the importance of strategic design.

Learn More About Todd Bracher

To learn more about Todd Bracher, his work, and his design philosophy. Explore his portfolio, discover his projects, and find out how his context-based design approach is shaping the future of design.

BRACHER Industrial Design and Advisory
We partner with CEOs and business leaders to maximize their IP potential, achieve strategic differentiation, and accelerate growth for a contemporary market.

Join the Conversation

Strategic Design is more than just a blog; it’s a community of forward-thinking individuals who understand the power of design in driving business success. Join us as we explore the transformative potential of design and business working together.

Stay connected by subscribing to our newsletter, following us on social media, and engaging with our content. Together, we can create a future where design and business are seamlessly integrated, leading to innovative solutions and sustained success.

Welcome to Strategic Design. Let’s bridge the gap between business and design.